Design Research Mastery (häftad, eng)
Design Research Mastery (häftad, eng)
Gästpris:
Ditt medlemspris:
243 kr
281 kr
Kampanjpris! (-6%)
Kampanjpris! (-19%)
- Inköpspriser för medlemmar (Logga in)
- Frakt från 0 kr
- 14 dagars öppet köp
Frågor? Starta chatt
Most businesses don't take qualitative research seriously. They see it as soft, vague-too uncertain to drive business strategy. That's why so many researchers see their insights ignored and struggle to gain buy-in.
Design Research Mastery changes the game.
Sara Fortier teaches you how to transform research into a strategic catalyst-winning over skeptics and inspiring innovative products and services. Through a step-by-step approach, readers will master the planning, execution, and communication of research inside an organization.
Covering four core methods-in-depth interviews, observations, diary studies, and workshops-Fortier provides the tools (including templates and checklists) to navigate stakeholder dynamics, manage logistics, and present findings with impact.
This book goes beyond methodology, emphasizing the importance of synthesis and design storytelling, helping researchers craft compelling reports that shape decision-making.
Complete with real-world anecdotes, it will help practitioners overcome organizational resistance, build trust, and turn insights into real action, demonstrating the tangible value of design research.
With AI automating execution-heavy roles, the future belongs to those who can think critically, synthesize complex ideas, and influence stakeholders.
Whether you're a UX researcher, designer, or product manager, Design Research Mastery will help you bridge the gap between research and business-and make your work indispensable.
Design Research Mastery changes the game.
Sara Fortier teaches you how to transform research into a strategic catalyst-winning over skeptics and inspiring innovative products and services. Through a step-by-step approach, readers will master the planning, execution, and communication of research inside an organization.
Covering four core methods-in-depth interviews, observations, diary studies, and workshops-Fortier provides the tools (including templates and checklists) to navigate stakeholder dynamics, manage logistics, and present findings with impact.
This book goes beyond methodology, emphasizing the importance of synthesis and design storytelling, helping researchers craft compelling reports that shape decision-making.
Complete with real-world anecdotes, it will help practitioners overcome organizational resistance, build trust, and turn insights into real action, demonstrating the tangible value of design research.
With AI automating execution-heavy roles, the future belongs to those who can think critically, synthesize complex ideas, and influence stakeholders.
Whether you're a UX researcher, designer, or product manager, Design Research Mastery will help you bridge the gap between research and business-and make your work indispensable.
| Format | Häftad |
| Omfång | 284 sidor |
| Språk | Engelska |
| Förlag | BIS Publishers B.V. |
| Utgivningsdatum | 2025-12-12 |
| ISBN | 9789063699543 |
Artikelnummer
3881512
EAN
9789063699543
Leverans:
Denna produkt skickas från oss inom 6 - 7 vardagar. I kassan väljer du om du vill få leverans med Budbee, Airmee, Best Transport, Early Bird, Postnord eller DB Schenker. Vissa speditörer har vikt- eller storleksbegränsningar och kan av den anledningen saknas som alternativ i kassan om du handlar många eller väldigt stora produkter.Fri retur:
För medlemmar gäller fri retur och 14 dagars full returrätt från den dagen du tar emot din leverans. För övriga kostar retur från 49 kr.Undantag för retur- och ångerrätt:
Dessa är exempel på varor som inte omfattas av retur- eller ångerrätt. Observera att det kan finnas andra undantag som inte listas här.- Använda, skadade och/eller inkompletta produkter
- Dagligvaror (livsmedel, läkemedel, nikotinprodukter)
- Hygienartiklar & kroppsnära produkter (rakapparater, in ear-hörlurar, aktivitetsklockor)
- Intimprodukter (menskoppar, kondomer och glidmedel)
- Kosmetikprodukter (inkl. hår- och hudvårdsprodukter, parfymer, etc.)
- Underkläder (inkl. badkläder, underställ och strumpor)
- Ljud- & bildupptagningar, spel/program (om förseglingen brutits eller licensnyckeln erhållits.)
- Teknikprodukter om försegling brutits eller programvara har installerats (mobiltelefoner, surfplattor, laptops, etc.)
- Gratisprodukter
Om du är osäker på om en produkt omfattas av ångerrätt kan du alltid kontakta vår kundtjänst på info@buyersclub.se, så hjälper vi dig gärna!
Leveranser:
