If Then (häftad, eng)
Gäller medlemspriset
If Then (häftad, eng)
Gästpris:
Ditt pris:
111 kr
139 kr
Du sparar
20%
- Inköpspriser för medlemmar (Logga in)
- Frakt från 0 kr
- 14 dagars öppet köp
Radio 4''s Book of the Week
A Financial Times Book of the Year
Shortlisted for the 2020 Financial Times / McKinsey Business Book of the Year
Longlisted for the National Book Award
''The story of the original data science hucksters of the 1960s is hilarious, scathing and sobering - what you might get if you crossed Mad Men with Theranos'' David Runciman
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge--decades before Facebook, Google, Amazon, and Cambridge Analytica Silicon Valley likes to imagine it has no past but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk.
Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their "People Machine" from New York, Cambridge, and Saigon for clients that included John Kennedy''s presidential campaign, the New York Times, Young & Rubicam, and, during the Vietnam War, the Department of Defence
In If Then, distinguished Harvard historian and New Yorker staff writer, Jill Lepore, unearths from the archives the almost unbelievable story of this long-vanished corporation, and of the women hidden behind it. In the 1950s and 1960s, Lepore argues, Simulmatics invented the future by building the machine in which the world now finds itself trapped and tormented, algorithm by algorithm.
''A person can''t help but feel inspired by the riveting intelligence and joyful curiosity of Jill LeporeKnowing that there is a mind like hers in the world is a hope-inducing thing'' George Saunders, Man Booker Prize-winning author of Lincoln in the Bardo
''An authoritative account of the origins of data science, a compelling political narrative of America in the Sixties, a poignant collective biography of a generation of flawed men'' David Kynaston
''If Then is simultaneously gripping and absolutely terrifying'' Amanda Foreman
| Format | Häftad |
| Omfång | 432 sidor |
| Språk | Engelska |
| Förlag | John Murray Press |
| Utgivningsdatum | 2021-06-24 |
| ISBN | 9781529386172 |
Artikelnummer
2903316
EAN
9781529386172
Leverans:
Denna produkt skickas från oss inom 4 - 5 vardagar. I kassan väljer du om du vill få leverans med Budbee, Airmee, Best Transport, Early Bird, Postnord eller DB Schenker. Vissa speditörer har vikt- eller storleksbegränsningar och kan av den anledningen saknas som alternativ i kassan om du handlar många eller väldigt stora produkter.Fri retur:
För Plus-medlemmar gäller fri retur och 14 dagars full returrätt från den dagen du tar emot din leverans. För övriga kostar retur från 49 kr.Undantag:
Hygienartiklar, livsmedel, gratisprodukter, kosmetik, underkläder och intimprodukter får inte returneras på grund av hygienskäl. Är du osäker på om en produkt får returneras kan du kontakta oss på info@buyersclub.se.Leveranser:
